Here’s another quick tip that demonstrates how to slow down your cloth simulations. This technique can be used with any animation that involves deformation at a point level. Have fun!
For those of you that are wondering about the mesh I used for the Luxx logo, here is an editor view (unsmoothed). You can see that I have modelled the shape quite evenly and not taken an extrudeNURBS made editable (click on the image to see full size). When working with cloth you should always model with this in mind and try to keep your mesh nice and evenly balanced. The cloth will tend to react more naturally that way.